Jerry West's Blog

Testing.

It’s what I’ve done since Day One in this business and it has served me well and it’s one of the main reasons you follow me AND trust me.

But it’s one thing to test a process or a product. It’s quite another to test a person.

There have been times in my career I have tested someone’s product and/or methods and while they passed, when I met them in person, they were complete shit.

I don’t do hang with or do business with shit people, no matter how good their product or service is.

“But Jerry, what do you care what type of person they are if their stuff works?”

Yeah, I used to make exceptions, but I’m all grown up now. A shit person will bite you, often when you least expect it. Take it from me, you want to avoid that at all costs.

Finding a quality product with a quality person behind it is rarer than finding a beautiful woman in Thailand that is actually a woman! :D

Enter Nathan Hague.

Hmmm…that was an odd transition, but we’ll go with it.

I bought Nathan’s YouTube course over a year ago. Within the first 20 minutes, I was a fan. And it had nothing to do with YouTube.

He taught me how to integrate and use Google’s Tag Manager (GTM), in a way not even Google’s training could do. He is like me in that he can take a complex issue like GTM and make it ultra simple, where most training takes an easy concept and make it hard so you’ll just hire them as a consultant and do it for them.

Nathan isn’t a piece of shit like that.

The course was so good and effective, that a couple of weeks ago, I flew out to Thailand to meet Nathan in person and do a course with him and Tony Gavin. After some crazy rides through the insane traffic in Phuket and the most delicious Thai food I’ve had in my life, it was clear, Nathan not only knew his shit, he was THE shit.

Good people are rare. Good training that doesn’t waste your time that actually works is rare. Training that I like is even rarer.

If you’re looking to expand your marketing reach on YouTube, Nathan’s updated course is my go-to and what I have all my new hires go through to have a full and complete understanding of how it really works.

And the feedback is always the same. “This guy doesn’t waste our time, he’s smart as fuck and he’s rather entertaining too.”

If you want to take your business to the next level, you can search YouTube for free training videos and try to piece something together that may or may not work, or you can pony up and learn the right way from Nathan in a fraction of the time, and get FAR MORE out of it, for less than $500.

I recouped my investment in less than two weeks. Can you beat me?

Rock on.